The Consumer and the Gimmick Today there are many factors that hurt the music industry. One factor involves the way we push musicians into allowing the industry to popularize one good song thus forgetting the rest of the album.  We the consumers have somehow been satisfied with just one good song from one mediocre band.  Perhaps there is a simple formula for disaster.  First the song is played on the radio and then the video is constantly on MTV, thus causing us to get tired of the music.  It's as easy as that! We sit and whine about not hearing enough from our favorite band, but....

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