Ben and Jerry's Ben & Jerry Homemade, INC was founded in 1977 by two hippie type young men. Bennett Cohen and Jerry Greenfield. The first scoop shop was opened in May 1978 in a renovated gas station in downtown Burlington. Financed by a $12,000 investment loan from Ben’s father. The cofounder‘s business concept was to make the best ice cream available and to sell it at an affordable price. In 1979 Ben & Jerry’s began wholesaling ice cream in 2 ½ gallon tubs to restaurants in the area. After transforming the business by packaging pint cartons and wholesaling them to ar....

Words In Essay: 1465 Approximate Pages: 6

You are just minutes away from instant access to viewing this paper along with over 35,000 other essays and term papers. What are you waiting for? That paper isn't going to write itself. Join today and get a ton of help with that paper! Membership Options Price Recurring 1 month  subscription $17.95 Y 3 months subscription $34.95 Y 6 months subscription $59.95 N